Creative website authoring and SEO
How hard can it be? Anyone can whack together copy and content for a website, right? Nope, definitely not.
It’s frightening how many websites are bogged down with huge blocks of text irrelevant to their audience's needs. Ramblings about a business's vision, mission statement and strategic goals put customers to sleep.
Your website is arguably the first touch-point to your business so let’s make it as inviting to read as possible.
Whether you need a website written from scratch, your current content edited or just a smart landing page crafted, I can help.
Search engine optimisation (SEO)
A nerdy term for giving your website the best chance to appear on the first page of Google search results.
I can help you achieve the perfect balance between content that audiences respond to and search engines rank.
First and foremost, your website must be written for humans. But there are many tools of the trade I use to also appeal to Google, including:
- Keyword research and assigning unique keywords and phrases to individual pages
- Writing fresh content relevant to your audience through blog posts and news items
- Customising title tags and meta descriptions
- Optimising images and appropriating alt tags
- Keeping abreast of Google algorithm updates.
Contact me today for help getting your website to rise above the competition.